An enterprising fisherman arrives at the pier with his pal only to find it ridiculously overcrowded.
Even worse, the fish aren’t biting.
It’s time to rethink their approach. Instead of the bait shack, they hit the Costume Hut and rent a cow costume and some scuba gear.
They add a few hooks to the cow’s tail and wade in …
Once underwater, they realize that the fish were looking for something new … and they’re it.
They’ve started a veritable feeding frenzy.
A bit of technology and a new idea saved the day.
Thanks to their ingenuity, their investment returned a record catch and, of course, a delicious meal …
If you want to create your own customer feeding frenzy, you’ll need to understand and apply digital tools and new media. Your source for this digital marketing fresh bait … is feed growth!
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