Talking heads See the potential of video search at Viewdle

Posted by tom klein February 8, 2008

The video image search that you see on the web today isn’t really searching – it’s just pulling images based on tags or filenames. In other words, it’s not actually searching the video. If you have a lot of video to monetize, what can you do?

The answer might be a search tool like Viewdle. It’s a facial recognition platform that makes it easy to index, search, and then monetize video assets. As you’ll see on their site (and their example using video from Reuters), Viewdle presents a way for you to search through video and pull out people based on facial recognition. Looking for the best video image of Paris Hilton or Elton John, here’s an easy way to find it. It’s not the best tool for finding a video of Eudora Welty just yet.

As everyone has learned from the success of Google, search can be a powerful vehicle for monetizing content. By attaching this search tool to your content, you might find new revenue.

This system combines facial-recognition visual analysis technology along with other search techniques to automatically look “inside the video” and identify true on-screen appearances. For video search, facial recognition is just the start. Next step, can you find the scene where the random guy is brushing his teeth?

The long tail of the Internet has taught anyone who has video content that good times are on their way. If people will pay $3 for a 15 second ring tone, what will they pay to search and find their favorite line from Gone with the Wind?

Fatal recognition system What celebrity do you look like?

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One Comment on “See the potential of video search at Viewdle”

Viewdle had released a beta version of Name Widget -- check it out here http://www.viewdle.com/name_widget.html Also, our Election Coverage Tracker really allows you to further explore our technology http://www.viewdle.tv/election/index.html Stephanie posted on 19/ 08 at 1:38 pm