Toast of the town Demo your product with online screencasting service ScreenToaster

Posted by maggie.hunsucker January 15, 2009


You may not know it by name, but chances are, you’ve seen a screencast. It gives your audience a birds-eye view of your computer screen as you walk through an application. We feature them regularly on feed growth!, and they are an excellent tool for demoing a product, creating an online tutorial, or just improving customer experience.

If we’ve piqued your interest, then you should check out ScreenToaster. This service is completely web-based (no software or downloads required), and gives you the ability to create and publish professional-looking screencasts for free. As a bonus, you can use ScreenToaster’s built-in community to help promote your video (and your product) online.

Recording with ScreenToaster is straight forward, but you will need to register with the service first. Clicking on the “Record” tab will prompt a new recording session window to pop-up. Specify your video settings like Full Desktop mode and whether or not you will be using audio or a webcam. When you are ready to go, push the record button or use the ALT+S shortcut to cue the recording from another browser window or your desktop (eliminates having to toggle screens). When you are finished, your screencast is automatically generated, and you now have the option of adding subtitles and/or uploading your masterpiece to YouTube or the ScreenToaster community. You can even save to disk in a .swf movie file or export as an avi file.

Check out the screencast we created on the fly (riveting stuff). We recommend fullscreen to see the details:

It’s no coincidence that the products and services we review on feed growth! frequently feature screencasts on their own sites – it’s the easiest way to illustrate benefits in a very real way. And it never hurts to add a little oomph to your product presentation.

ScreenToaster is compatible with most major platforms, including Windows, Mac OS, and Linux, and is optimized to run on Firefox 2, Internet Explorer 7, Chrome, Opera 9, and Safari browser. While you can't please everyone, ScreenToaster has the major bases covered.

Here's the skinny - most screen capture software is not free and usually requires a full application install. ScreenToaster doesn't have all the bells and whistles of its contemporaries (e.g. Screen Flow or Snapz Pro X ), but it should suit your needs nicely.


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One Comment on “Demo your product with online screencasting service ScreenToaster”

  1. [...] Toast of the Town, we discussed how to promote your products and improve customer experience with screencasts. Now [...] Make a one-click screencast and promote it through Twitter with Screenjelly | feed growth! posted on

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