Need to list something in the classifieds? The likely online answer is Craigslist (much to the chagrin of eBay, GoogleBase, and others).

What’s surprising isn’t the success of Craigslist, but the fact that even though the site was started 12 years ago, the notion of what a classified is hasn’t really changed. Most online classifieds don’t even begin to represent what’s possible on the web.For example, check out RealPeopleRealStuff or Imoondo, two sites that represent the future direction of classifieds, spelled v-i-d-e-o. Maybe you’re considering the purchase of a top of the line dressage horse. Or, maybe you would like to unload your coveted gaming computer that lights up. When you compare these ads to stale print or even print with images, it’s easy to see where classified ads will move.The lesson here is that you have a window of opportunity to build out your own “video classified” capability. The faster you move up the learning curve, whether you’re selling puppies or million dollar homes, the more of a competitive edge you will build.