YouTube and Flickr bring together user-generated media into enormous collections. In fact, you’ve probably found interesting media relating to your business to link to or even use on your site. However, finding what you want and formatting it so it looks just right can be a huge hassle.

Dapper, the free, online data mapping service solves all of these formatting problems and more, giving you the freedom to take all of that public content and make it available on your site, formatted the way you choose. Similar to Yahoo! Pipes, Dapper allows you to take websites and extract the information that is relevant after analyzing keywords that you search on these sites. From there, Dapper recreates the resulting content in XML, RSS, or widget format for use on your site as what’s called a “Dapp.” This five minute demo illustrates the dapp creation process from start to finish using YouTube and the search keywords internet and america. You can browse Dapps created by others in addition to creating your own.

No longer will you have to spend long hours tracking relevant content, then formatting it for use by your customers. With the help of Dapper, keep the media that you’re serving your viewers fresh and they will return for more.