Part of building your Twitter network is knowing who the movers and shakers are in your circle.
What’s the difference (other than a vowel)? Twitterati ranks popularity; Twittorati ranks authority. It does this by using parent site, Technorati’s, blog ranking system. So instead of Miley Cyrus or Ashton Kutcher taking the top spot (both have Twitter followers in the millions), Twittorati pulls the Twitter streams of the bloggers in its own Top 100 (Huffington Post, TechCrunch, Seth Godin, etc).
On the Twittorati homepage, you can view these tweets in a real-time stream or by authority. You can also filter the stream by specific blog or trending topic (either Technorati tags or Twitter hashtags). For those who want a more intimate look at what their favorite bloggers are sharing, there’s a “Latest Photos” and “Top Links” feature. Given that Twitter has positioned itself as a breaking news source, the latter may prove to be useful as a tool for industry news and rumblings.
We really like where Twittorati is heading. Sure, there are other Twitter ranking sites out there, but most quantify users and neglect to qualify their real authority. If I’m seeking meaningful Twitter connections based on my industry or interests, the number of links someone has (the backbone of Technorati’s ranking system) could be more important than the number of followers they’ve amassed.