Building a team of marketers and developing their skills as your business grows can be one of the toughest challenges to address. While you want to make sure that you have a variety of perspectives on your team and certain a great deal of empathy for your customers, inevitably a lot of people “end up” in marketing without a lot of formal training. How can you get everybody on the same page (or, maybe even weed out people who are never going to get there)?

Try creating your own marketing courses using the open source course management suite named Moodle. This system provides everything you need to create and manage courses for up to 50,000 students. You can create and post lessons, of course. What’s more interesting is the ability to set up timed quizzes or tests for participants. The system supports extensive student collaboration, with chat, bulletin boards, instant messaging, and blogging. Try the student demo to get a better sense of how courses can be put together.

If you’re looking for a way to create your own company university, here’s your chance.