http://feedgrowth.com/idea-categories/advertising/now-click-means-hello/ Thu, 27 Aug 2009 11:41:43 +0000 http://wordpress.org/?v=2.8 hourly 1 http://feedgrowth.com/idea-categories/advertising/now-click-means-hello/comment-page-1/#comment-27 Dan Obregon Thu, 26 Jul 2007 01:03:18 +0000 http://feedgrowth.com/advertising/now-click-means-hello/#comment-27 It's certainly true that click to call services are increasing in popularity. However, it's important to note that the true value of click to call goes beyond it simply being a proxy for a standard phone call. Robust click to call services offer real-time reporting and analytics that complement traditional Web analytics tools, and help optimize marketing campaigns and prove performance across channels. In the world of e-commerce, solutions like eStara's, also allow for businesses to engage customers proactively and maintain the context of the customer's online session as they move from the Web to the contact center.