The web seems like a perfect vehicle for finding coupons or promotions related to specific products. If you’re thinking about buying a pizza (the tired but always tasty internet example), you should be able to simply search for pizza in your zip code and find the latest offers. Based on those offers, you can then decide what you want. Instead, you usually just get basic results, like these.
All of that is going to change, thanks to Google Coupon Feeds, a free service for distributing and redeeming coupons. If you would like to include a coupon listing in Google search results (that users can print and bring in to your pizza parlor), they’ve provided everything you need to know. Just create a file in the correct format (they’ve provided a lot of detail [geeky code], examples, and even a validation tool), put it in the right place on your site, and then they’ll come and get it when they scan your site.
Here is what Google users will be able to print out and bring in to you. Don’t you think your customers or prospects will be looking for coupons in their search results? And, are those Jingle Bells in the near future. Better get going.