American Express has setup a site where users can submit their ideas to change the world - call The Members Project. Any Amex cardmember can submit an idea and vote on other ideas. Non-members can’t vote, but can invite others. The winning ideas will get $2.5 million in funding from American Express. Ideas can cover a wide range of categories - Arts and Culture, Community Development, Education, Environment and Wildlife and Health. This is a unique effort to build a social network to support a worthy cause . . . all the while building the American Express brand.